NFP mailing strategies are as diverse as the sector’s aims and audiences, varying greatly in complexity and segmentation. alms.NET does the analysis - and lets you test and refine approaches that fit your own supporter groups.
Explore contacts with alms.NET’s call-up, addictive spreadsheet Grid - grab who you want and save as a selection or mail directly, instantly
Define regular mailing list and associated selection definitions for re-use
Automatically process opt-outs
Create mailings for retentions, acquisitions and upgrades
Quickly select contacts by involvement - volunteer, donor, member, event participant, etc; slice and dice further with RFV analytic tools
Create test sub-segments using one-in-n or splitting equally
Mix and match output to each segment from bulk email, letters and exports through to fulfilment agencies
Create your own complex selections easily, using alms.NET’s specialised selection engine, which supports sums, counts, not-ins and nested selections
Automatically exclude contacts who have expressed their preference for marketing, reciprocals and your own user-defined list
Arrange your segments and let alms.NET intra-deduplicate contacts across the whole mailing
Instantly analyse responses - new contacts, donations, complaints, opt-outs, sign-ups
Import segments and contacts using additional or preferred tools